Firehead’s supersized roundup of content strategy presentations, live blogs and conference reviews from Confab 2011 is here! Just one week on. In running/date order we might add. And categorised by content type. (Natch!) We’ve listed all we can find for our UK and European readers, as well as our content and web comms friends across the pond. But do tell us in the comments if we missed any. (Update: we’re adding more links all the time.)
As Europe’s leading recruiter of content strategists, we aim to be ON IT – so we hope you enjoy these links. We think it’s the perfect update to the 1001 content strategy links we published last year.
Slides & presentations
- Confab 2011 opening remarks: Kristina Halvorson (pictured)
- 5 Elements of Hip-Hop/Content Strategy: Ian Alexander
- The Digital Deca: 10 Management Truths for the Web Age eBook
- What are words for? A holistic approach to language and content online: Erika Hall
- Confab 2011: eBay use case – Implementing a Content Strategy within virtual, diverse teams: Nikki Tiedtke
- Stealth Content Strategy: Michael Fienen
- Message Matters: Margot Bloomstein
- Data informed content strategy: Clare O’Brien
- Learning to Love your CMS: Jeff Cram
- Vibrant, Compelling Copy: The Content in Content Strategy: Ginny Redish
- Love Thy Geek: Working In And Amongst Web Teams: Relly Annett-Baker
- Make Your Content Nimble: Rachel Lovinger
- Good Products Deserve Good Content by Rahel Baile
Session notes & liveblogs
Special thanks go to Krista Stevens, Laura Creekmore, RavenArienne, Brian James Kirk, Stacey K Gordon and Technically Media for their dedicated note-taking – and for attending so many different sessions.
DAY ONE
- Confab Keynote, Kristina Halvorson
- Kristina Halvorson’s Keynote: Confab 2011
- Content strategy comes home: Kristina Halvorson’s keynote opens Confab 2011
- Why Facebook Likes Content Strategy: ConFab 2011
- Confab | Curation: Beyond the Buzzword
- Confab Session Wrap: Curation – Beyond the Buzzword
- Confab Session Wrap: Eat Media Hip Hop Content Strategy
- Liveblog: Web Designed for Readers, Mandy Brown
- A Web Designed for Readers: Mandy Brown Confab 2011 notes
- Respect the reader: Mandy Brown
- Making Sense of the New (New) Content Landscape: Erin Kissane Confab 2011
- Confab Session Wrap: The New New Content Landscape
- Liveblog: How to create a Data-Driven Content Strategy, Elizabeth McGuane/RandallSnare
- How To Create a Data-Driven Content Strategy: ConFab 2011 notes
- Confab | How to Create a Data-Driven Content Strategy
- Creating a data-driven content strategy: Randall Snare and Elizabeth McGuane
- Content is a Business Asset, Valeria Maltoni
- Content Is a Business Asset: ConFab 2011
- It’s Time to Starting Treating Your Content Like a Business Asset
- Confab | Testing Content
- How To Test Content: ConFab 2011
- What Are Words For? Erika Hall: Confab 2011 notes
- Beware the pink goo: Erika Hall
- Confab 2011: What Are Words For? by Erika Hall
- Case Study: Ebay, Nikki Tiedtke
- Message Matters: Margot Bloomstein Confab 2011
- Johns Hopkins Testing Content
DAY TWO
- Keynote: The Soul of Your Brand, Ann Handley
- Confab | Ann Handley keynote: Embrace That You Are a Publisher
- Data-informed Content Strategy, Clare O’Brien
- What Is Data-Informed Content Strategy? ConFab 2011
- Inside the Groupon Content Machine, Brandon Copple
- The Skinny on Groupon’s Content Strategy
- Confab Session Wrap: Inside the Groupon Content Machine
- Confab | Jeff Cram: Learning to Love Your CMS
- Vibrant, Compelling Copy: The Content in Content Strategy
- How To Create a Social Network Content Strategy: ConFab 2011
- Confab | Christine Perfetti: Essential Techniques for Measuring Your Content’s Success
- Testing content: Christine Perfetti
- NewYorker.com: Beyond the Weekly, Blake Eskin
- Confab | Rachel Lovinger: Make Your Content Nimble
- Selling content strategy, Karen McGrane – notes
- Selling content strategy: Karen McGrane
- Confab Session Wrap: Selling Content Strategy
DAY THREE: WORKSHOP
Reviews, opinion & discussion
- Confab 2011 Wrapup: I Find My People
- Launching another salvo in the content strategy-UX war
- Confab: Day 1 Recap from Beehive PR
- Confab: Day 2 Recap from Beehive PR
- Telling Stories, Developing Strategies for Content #confab
- Attendees Learn Why Content Matters at #ConFab 2011
- We Love Content Strategy! Here’s Why! #confab
- Higher Ed Takeaways from Confab 2011: The Content Strategy Conference
- Confab Impressions Part I: The Search Haters
- Confab Impressions Part II: Content as Conversations
- 10 things that stunk about Confab
- What content creators want
- Impressions of Confab: A Designer Visits Content Strategists
- Content Strategy Comes of Age: Five Lessons from Confab
- Confab 2011: We had our cake (and ate it too)
- Confabulous Quotables
- Strategy is a VERB, and other lessons learned at ConFab
Late adds
- Horizontal and vertical content strategy
- Confab 2011: Four Truths for Content Strategy
- Confab Session Wrap: Selling Content Strategy
- 6 Things I Learned at Confab: the Content Strategy Conference
- Content Strategy Delivers (Confab: Part 1)
- Confab Impressions Part II: Content as Conversations
- Content Strategy: 5 Essentials for Governance Success
- Impressions of Confab: A Designer Visits Content Strategists
Official links
- The Confab 2011 website
- Flickr images from the conference
- Twitter: @confab2011
- Facebook page
- More reports and presentations are being posted here on the Confab blog



What a great aggregation of information and attendee observations! Thank you for your work. Now I need to do some reading!
I didn’t live blog the sessions I attended, instead I opted for straight note-taking. I hope to push out some recaps later this week along with some thought morsels.
Meanwhile, I was inspired to compile this quick list of excuses and follies – reasons why content isn’t important to some companies. I heard some of these discussed by people around me and wanted to shed some light (and have a little fun): http://insightsandingenuity.com/12-reasons-why-good-content-doesnt-matter-to-your-company/
Thanks Heather – ah the conversations in the hallway, where the difficult realities are discussed.
Thanks Fiona! How did you put the list together – did you go manually through the stream or try to extract the links automatically? I’m v interested in how to handle a humungeous stream like this one. Wonder if anyone was archiving it…
It’s also interesting to compare and contrast your list with http://lanyrd.com/2011/confab/ – curation vs crowdsourcing?
Hi Ann,
I learned a lot from this post: How to do a collective memory .
Confab was difficult though. The flakey Twitter API and the frequency of tweets meant I wasn’t able to pick up a full archive. But I did monitor the hashtag and bookmark throughout the conference.
There are still a lot of people out there processing their thoughts on their experience and those posts are still to come in. If they SEO them properly then I’ll pick them up. Note how many titles include the conference name.
There are probably more out there that don’t – but I haven’t found them!
Fiona–this is fabulous! I wasn’t able to make it to the conference, but now I feel like I can catch up at least a little bit!
Thanks for the link, looks useful! I’m planning a blog post on event wrap-ups at some point.
Scary good!