Author Archives: Fiona Cullinan

Best of Augmented World Expo 2017 #AWE2017

Content futurists alert! The eighth edition of Augmented World Expo (AWE) – the world’s largest augmented reality, virtual reality and wearable technology expo – took place in Santa Clara, California on 31 May-2 June. Augmented reality hardware and software is …
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Useful links for digital communicators (June 2017)

Catch up on industry insight, professional development and training articles, and useful links from the field of digital communications via our monthly links roundup. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or …
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Is DITA working for you? DITA Satisfaction Survey 2017 results

Darwin Information Typing Architecture (DITA) has gained widespread adoption in the techcomm field, as both a tool and a standard for structured technical writing. Through semantic tagging and an XML architecture, it facilitates the re-use of content across different outputs …
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Posted in Content Strategy, Digital Communications, Market Trends, Products, Professional Development and Training, Single Sourcing, Technical Communications
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Catch up on Confab Central 2017

Why not ‘confab’ vicariously with our wicked list of links from the annual content strategy conference held in the US. Confab Central 2017 took place from 7-9 June in Minneapolis and brought together around 600 content leads, content strategists, brand …
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How and why clients fail with their content commissions

Recently we highlighted earnings and freelance rates in the world of copywriting, according to the 2017 Professional Copywriters’ Network (PCN) survey. But the research also revealed a number of issues on the client side of hiring in copywriters. Among the …
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Learn customer journey mapping – workshops now available

Firehead is now offering workshops in customer journey mapping (CJM) – a very useful skill for content professionals to add to their content toolkit as it helps brands understand how the user experiences and interacts with their content across multiple …
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Posted in Content Marketing, Content Strategy, Digital Communications, Firehead.net News, Professional Development and Training, Technical Communications, Tools and Analytics
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25 learnings from LavaCon Dublin 2017

The LavaCon Conference on Content Strategy and Technical Communication Management took place last month (22-24 May), and brought together content strategists, user experience designers, documentation managers, and other content and UX specialists to Croke Park in Dublin, Ireland. While CJ Walker, founder and …
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Useful links for digital communicators (May 2017)

Here’s our May roundup of industry insight, professional development and training articles, and useful links from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us …
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Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Graphic Design, Productivity, Professional Development and Training, Reading, Social media, Technical Communications, Usability
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How much does copywriting cost? The 2017 survey results…

The 2017 Professional Copywriters’ Network survey was published last month and it reveals pay rates, earnings and a shocking 29% gender pay gap in the profession.Leif Kendall, Director of the Professional Copywriters’ Network, said: “This, our second annual survey, is …
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Useful links for digital communicators (April 2017)

Catch up on our recommended reads from April, featuring industry insight, professional development and training articles, and useful links from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us there. Here’s what we’ve been bookmarking …
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