Category Archives: Content Strategy

Useful links for digital communicators (June 2017)

Catch up on industry insight, professional development and training articles, and useful links from the field of digital communications via our monthly links roundup. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or …
Continue reading

Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Reading, Recruitment, The Market, Usability
Tagged
Leave a comment

Is DITA working for you? DITA Satisfaction Survey 2017 results

Darwin Information Typing Architecture (DITA) has gained widespread adoption in the techcomm field, as both a tool and a standard for structured technical writing. Through semantic tagging and an XML architecture, it facilitates the re-use of content across different outputs …
Continue reading

Posted in Content Strategy, Digital Communications, Market Trends, Products, Professional Development and Training, Single Sourcing, Technical Communications
Tagged ,
Leave a comment

Catch up on Confab Central 2017

Why not ‘confab’ vicariously with our wicked list of links from the annual content strategy conference held in the US. Confab Central 2017 took place from 7-9 June in Minneapolis and brought together around 600 content leads, content strategists, brand …
Continue reading

Posted in Conferences, Content Strategy, Professional Development and Training
Tagged , , , ,
Comments Off on Catch up on Confab Central 2017

How and why clients fail with their content commissions

Recently we highlighted earnings and freelance rates in the world of copywriting, according to the 2017 Professional Copywriters’ Network (PCN) survey. But the research also revealed a number of issues on the client side of hiring in copywriters. Among the …
Continue reading

Posted in Content Marketing, Content Strategy, Market Trends, Technical Communications, The market
Tagged , ,
2 Comments

Learn customer journey mapping – workshops now available

Firehead is now offering workshops in customer journey mapping (CJM) – a very useful skill for content professionals to add to their content toolkit as it helps brands understand how the user experiences and interacts with their content across multiple …
Continue reading

Posted in Content Marketing, Content Strategy, Digital Communications, Firehead.net News, Professional Development and Training, Technical Communications, Tools and Analytics
Tagged , ,
Comments Off on Learn customer journey mapping – workshops now available

25 learnings from LavaCon Dublin 2017

The LavaCon Conference on Content Strategy and Technical Communication Management took place last month (22-24 May), and brought together content strategists, user experience designers, documentation managers, and other content and UX specialists to Croke Park in Dublin, Ireland. While CJ Walker, founder and …
Continue reading

Posted in Conferences, Content Strategy, Digital Communications, Technical Communications
Tagged , , ,
Comments Off on 25 learnings from LavaCon Dublin 2017

Useful links for digital communicators (May 2017)

Here’s our May roundup of industry insight, professional development and training articles, and useful links from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us …
Continue reading

Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Graphic Design, Productivity, Professional Development and Training, Reading, Social media, Technical Communications, Usability
Tagged
Comments Off on Useful links for digital communicators (May 2017)

Useful links for digital communicators (April 2017)

Catch up on our recommended reads from April, featuring industry insight, professional development and training articles, and useful links from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us there. Here’s what we’ve been bookmarking …
Continue reading

Posted in Augmented reality, Content Marketing, Content Strategy, Market Trends, Professional Development and Training, Reading, Technical Communications, Usability
Tagged
Comments Off on Useful links for digital communicators (April 2017)

Useful links for digital communicators (March 2017)

Here’s our March roundup of industry links, professional development and training insights and useful reads from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us there. Here’s what we’ve been bookmarking and reading over …
Continue reading

Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Information Architecture, Professional Development and Training, Reading, Technical Communications, Usability
Tagged
Comments Off on Useful links for digital communicators (March 2017)

Documation 2017: defining the future of information and Industry 4.0

For those working in information and content strategy, Documation 2017 promises to hold some interesting developments. The event takes place in Paris later this month (29-30 March) and, for the first time, content strategists and information specialists will come together …
Continue reading

Posted in Conferences, Content Strategy, France, Guest Blogger, Market Trends, Professional Development and Training, Technical Communications
Tagged , , , ,
Comments Off on Documation 2017: defining the future of information and Industry 4.0