Category Archives: The Market

Useful links for digital communicators (June 2017)

Catch up on industry insight, professional development and training articles, and useful links from the field of digital communications via our monthly links roundup. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or …
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Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Reading, Recruitment, The Market, Usability
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How much does copywriting cost? The 2017 survey results…

The 2017 Professional Copywriters’ Network survey was published last month and it reveals pay rates, earnings and a shocking 29% gender pay gap in the profession.Leif Kendall, Director of the Professional Copywriters’ Network, said: “This, our second annual survey, is …
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Posted in Content Marketing, Market Trends, Recruitment, Technical Communications, The Market
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10 reasons to use a specialist recruiter for content job hires

I’m a recruiter. I’m shameless about it. But when I’m out of my little office, I hear many tales of negative experiences using recruitment or staffing firms in finding a job. Indeed, you’d think that the recruitment agencies stood in …
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Posted in Business News, Digital Communications, Jobs, Market Trends, Recruitment, The Market, The market
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Hiring a content marketer – what employers want

We like a good hiring survey here at Firehead and have had this one from content marketing platform Kapost bookmarked for quite a while. If you’re a content marketer looking for a new job, its Content Market Hiring Handbook could be useful …
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When is the best time of year to look for a job?

This question formed one our most popular posts on the Firehead blog a few years ago, so I thought we’d revisit it with a slightly longer answer. As a recruiter, I’m often asked when is the best time to ‘put yourself on the market’ …
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10 tips for hiring the perfect content strategist

“It seems content strategy has become the catch-all buzzword for any and all content work these days,” said management consultant and enterprise content strategist, Kris Mausser, recently in her job Q&A for Firehead. Murray Cox, content strategist and senior content lead at …
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Digital communication, technology and recruitment trends in 2015

January is over at last and all the 2015 trends and predictions posts are now in. In our cross-sector roundup, we look at what ‘techsperts’ and web pundits are predicting for digital communications in the year ahead. Check out the …
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Posted in Augmented reality, Content Marketing, Content Strategy, Localisation, Market Trends, Recruitment, Technical Communications, The Market, Tools and Analytics, Usability
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Is Christmas the best time to look for a new job?

A survey by a UK jobs site has revealed how digitally connected we are becoming to our work – with many of us even logging into work email on Christmas Day. Holidays are also a time to make career plans. …
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Posted in Professional Development and Training, Recruitment, The Market
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Five background investigation checks recruiters employ to weed out CV lies

  After reading How to Catch Lying Job Seekers by Rene Shimada Siegel of High Tech Connect, I wanted to turn her thoughts around to you: the digital communications job seeker in this tough market and the background investigations that …
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Posted in Recruitment, The Market
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Which digital skills are in demand in 2012 (and which are hardest to recruit for)?

Just before Christmas, an Econsultancy survey identified a lack of staff with suitable digital skills as one of the key barriers to business growth. According to respondents, the top three most difficult skill areas to recruit for were: Web analytics …
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