Category Archives: Technical Communications

Is DITA working for you? DITA Satisfaction Survey 2017 results

Darwin Information Typing Architecture (DITA) has gained widespread adoption in the techcomm field, as both a tool and a standard for structured technical writing. Through semantic tagging and an XML architecture, it facilitates the re-use of content across different outputs …
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Posted in Content Strategy, Digital Communications, Market Trends, Products, Professional Development and Training, Single Sourcing, Technical Communications
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How and why clients fail with their content commissions

Recently we highlighted earnings and freelance rates in the world of copywriting, according to the 2017 Professional Copywriters’ Network (PCN) survey. But the research also revealed a number of issues on the client side of hiring in copywriters. Among the …
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Posted in Content Marketing, Content Strategy, Market Trends, Technical Communications, The market
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Learn customer journey mapping – workshops now available

Firehead is now offering workshops in customer journey mapping (CJM) – a very useful skill for content professionals to add to their content toolkit as it helps brands understand how the user experiences and interacts with their content across multiple …
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Posted in Content Marketing, Content Strategy, Digital Communications, Firehead.net News, Professional Development and Training, Technical Communications, Tools and Analytics
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25 learnings from LavaCon Dublin 2017

The LavaCon Conference on Content Strategy and Technical Communication Management took place last month (22-24 May), and brought together content strategists, user experience designers, documentation managers, and other content and UX specialists to Croke Park in Dublin, Ireland. While CJ Walker, founder and …
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Useful links for digital communicators (May 2017)

Here’s our May roundup of industry insight, professional development and training articles, and useful links from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us …
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Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Graphic Design, Productivity, Professional Development and Training, Reading, Social media, Technical Communications, Usability
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How much does copywriting cost? The 2017 survey results…

The 2017 Professional Copywriters’ Network survey was published last month and it reveals pay rates, earnings and a shocking 29% gender pay gap in the profession.Leif Kendall, Director of the Professional Copywriters’ Network, said: “This, our second annual survey, is …
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Posted in Content Marketing, Market Trends, Recruitment, Technical Communications, The Market
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Useful links for digital communicators (April 2017)

Catch up on our recommended reads from April, featuring industry insight, professional development and training articles, and useful links from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us there. Here’s what we’ve been bookmarking …
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Posted in Augmented reality, Content Marketing, Content Strategy, Market Trends, Professional Development and Training, Reading, Technical Communications, Usability
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Firehead at Documation 2017

We’d like to congratulate Documation on a great event, held recently in Paris (29-30 March). CJ Walker attended, representing Firehead as an Adobe partner, along with other partner companies (left-right): Ray Gallon, Stefan Gentz and Toni Ressaire. “Documation was a …
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Posted in Digital Communications, Firehead.net News, Products, Professional Development and Training, Technical Communications
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Useful links for digital communicators (March 2017)

Here’s our March roundup of industry links, professional development and training insights and useful reads from the field of digital communications. We also post regularly to our Firehead’s Twitter and LinkedIn pages, so please do connect with or follow us there. Here’s what we’ve been bookmarking and reading over …
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Posted in Augmented reality, Content Marketing, Content Strategy, Digital Communications, Information Architecture, Professional Development and Training, Reading, Technical Communications, Usability
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